Interview With Valeria Maltoni

I did an interview this weekend with Valeria Maltoni, of Fast Company fame, on her popular blog Conversation Agent about the Pay-Per-Post/IZEA issue and the future of social media in general.

Here's an excerpt:

In a recent conversation around the sanctity of social media at Amber Naslund's blog, you distilled the issues into three fundamental questions: (1) sponsorship worth; (2) audience; (3) credibility. To me these seem to be also the timeless principles that marketers and advertising professionals have followed or should be following? What changed with social media?

Read the rest at Conversation Agent